Today’s, organizations are being pushed to be more inventive as they align their leadership teams to create value, galvanize their workforce, and set action plans for the future. There is no doubt that good leadership is an important part of an organization’s success but organizations need to embrace the notions of innovative leadership so that they can build on ideas, generate value, and help improve themselves, teams, and the business as a whole. In innovative leadership, leaders are accountable for encouraging innovation in their teams to make a big difference. They regard innovation as one of the major growth drivers, to manage it formally as part of the leadership team or through an innovation council, and to learn from their mistakes to achieve it.
Meet Bhagath Reddy, who sees innovation as the key for organizational success, and believes by altering old methods with new innovation there is no goal that is unachievable.
He is the Founder & CEO of Comte De Grasse, a company that is
renowned for creating sustainable luxury spirits by redefining the technology
used to make them. “Comte de Grasse
is intentionally a melting pot of vision, extreme passion, and a hard-headed
insistence on fully sustainable processes,” says
The Idea behind Starting Comte De Grasse
The idea to start Comte De Grasse began
Before Comte de Grasse,
Pioneer in Modern Ways to Distil Spirits
Comte De Grasse is a luxury spirits distillery changing the way spirits are made with innovative distilling and extracting methods. The goal is to disrupt the traditional way of manufacturing spirits with the use of science and expertise from the fragrance industry. The science over traditional approach is not just to try and create spirits that are qualitative but also to try and find a more sustainable and efficient way to produce spirits.
Learning while Facing Challenges
He further adds that the most expensive
mistakes, however, have been while choosing external agency partners. “It is more important to find partners that
share your vision irrespective of the size of the agency and not get attracted
by just big names,” says
Work and Life as a CEO
In today’s fast pacing world, it is quite
challenging to maintain balance while working for a fast-paced start-up.
He further adds that the greatest
achievement so far has been the fantastic team of individuals who have come
together to form the core team at Comte de Grasse. He
Eyes on to Become Global Leader in luxury Drinks and Innovation
The management is leading with a set of very ambitious goals that include launching 4 luxury spirit brands by 2025 and securing distribution in 30 key markets globally. Currently, the company has distribution partners in 10 countries and is about to launch its second brand “06 Vodka” in August 2021.
Success that Comes by Understanding Failures
In the words of Winston Churchill, “Success is the ability to go from failure to failure without loss of enthusiasm.” This has been Mr. Reddy’s success mantra and has defined his approach to having a start-up.