Botanic Technologies: Driving Conversational AI in Digital Channels
The 10 Most Promising Artificial Intelligence Businesses in 2020
Artificial Intelligence has been
making rounds for a couple of years now. And today, its place in today’s tech
environment is vital, to say the least. Botanic Technologies knew beforehand
that AI is an inevitable future and therefore set out to provide services to
create and deploy multi modal (text, voice and avatar) conversational UI
characters. The company also provides a secure platform to drive conversational
AI in web, apps and other channels. As we share a special interview with Mark
Stephen Meadows, Founder & CEO, Botanic Technologies, we are certain that
the insightful information shared by the expert himself will render an
elaborative know-how about AI and Botanic Technologies.
What seeded the inception
and vision of the company?
The inception of Botanic
Technologies was a result of ethical, personal, and business reasons. As the
founding group of the company, we all believed that conversational AI
characters – whether chatbots, Intelligent voice assistants, or video bots –
are an inevitable future. While there are many risks associated with deploying
such technology and these risks do not seem to reduce, instead become increasingly
threatening in the years to come, we wanted Botanic to be an organization to be
focused around providing conversational UI at scale and one that is secure and represents
humane solutions.
Personally, I’m a portrait artist,
author, aging D&D geek and have always wanted to build interactive
portraits and nonplayer characters! But
this artistic and research work I did at Xerox-PARC, Stanford Research, the
Waag and others led me to realize that in the future we will need systems that
respect our data, allow us to behave as humans even when interacting with deep
tech AI driven technology, make our own mistakes, and won’t start to become
pervasive, digital dictators.
And from the business side it had
to do with the fact that we saw a growing demand for interactive characters in
many different industries from gaming to education to healthcare, and as we
came to understand robots and how we speak with them, developing the systems
and software will serve as a good precursor for the coming years of
increasingly hardware-based robots. As our first customers asked us for nonplayer
characters (for educational games) and assistance (for healthcare) we began to
integrate the real time 3-D experience with our experience in natural language
processing.
What were the initial
challenges that you faced and how did you overcome them?
Challenges were multiple and came
in groups. Technically, we will always be climbing a steep cliff into the upper
altitudes of design & engineering. But it is also very hard to understand
the space psychologically. It is as if we are mapping a frontier, walking upon
a white surface, like snow, and when we wipe it away near our feet we realize
that we are on a frozen lake but underneath we see other layers, one that we
did not envisage being core drivers of how we grow our technology, most
notably, a deep world of human psychology and thousands of years of
interpersonal communication. Understanding how to design personalities, along
with the ability to express them numerically has been and always will be the
challenges that we overcome.
Tell us about the products
and services of Botanic Technologies.
Besides providing services to
create and deploy multi modal (text, voice and avatar) conversational UI characters,
Botanic also provides a secure platform to drive conversational AI in web, apps
and other channels. These platforms rests on our 12+ patents secured over the
last 6 years across domains such as NLP, NLU, Avatar creation, Bot
authentication etc., which we commercialize through licenses, enabling our
customers to deploy such technology with ease and flexibility. The core belief
around our product suite is to provide this next gen technology to all
companies, irrespective of industry and geography, through our avatars that have
the capability to interact with all software, platforms and hardware.
The Botanic Bot Platform offers
secure, trusted and conversational services that augment and help human
conversation. As designers, engineers, authors and artists we help our
customers build the best possible systems and we can help even after deployment
to improve and update the system over time. We have been able to expand our
customer base through word of mouth and referrals, a result of our company
belief of providing best in class technology and maintaining long standing
relationships with our customers.
What are the unique features
that set you apart from your competitors?
Firstly, we possess deep
capabilities in security and trust when deploying conversational UI. With
patents in authentication of bots and Blockchain, we recognize the value of
user data (unlike surveillant systems such as Alexa, which is always on, always
listening and does not allow users control of their data).
Second, the art of conversation is
more about listening than speaking and this requires more than just text. We
not only provide voice assistants but also video bots, or conversational
avatars. So, we understand that the sound of the voice, use of imagery (often a
face) as well as the words used is valuable and our system is able to both
extract and build meaning by relying on these multimodal methods. Whether it be
a talking avatar, a system for the truth-detection of emotion, automated speech
recognition for understanding a voice, or natural language processing we can
combine these into both proprietary and open source solutions.
What do you think about the
current scenario of the artificial intelligence industry and tell us about the
role of Botanic Technologies in today’s era?
The artificial intelligence industry is moving faster than most of us, even at the center, can measure. What we need to do is to keep in mind the preindustrial systems of trust, respect, and productivity that has made conversation valuable over the millennia. The industry does not question why it is trying to make robots act like people. It also does not recognize the value of individuals in building progressively robotic systems. So, whether it is a system that is a duplicitous deep fake or something that does not represent your values and treat you like an individual, represents risks. Botanic is a small company — we only have a bit over a dozen patents in the space — but we hope that the personal interaction with our clients and the quality of our work differentiates us from the emerging factories and warehouses of off-the-shelf, robotic megasystems! After all, nobody wants to talk to a robot, we help fix that.
How do you define the growth
of the company over the years?
Nautically! We have grown in waves. At times we ride the
upward curve, at times down, but always we have sailed forward and advanced our
technology, our understanding and our interpersonal relationships. The maturity
of our platform and intellectual property is just a reflection of the work we
do together as a crew.
Brief us about your journey
in the industry so far and also tell us what led you into this field?
This is worthy of a book, and I
will leave out the visit to 32 cities in the 50 weeks of 2018, but we have
walked in the hallowed halls of government, the greasy back alleys of
cryptocurrency phishing attacks, the glistening offices of legal research, and
across it all we have learned to stick with our core values of trust and
respect.
Historically, by coincidence, most of us have decades of experience in
the NLP / AI and 3D space. Each of us have worked in natural language
processing, real time 3-D and network integration. For us this is a natural
progression of the work we each have done for nearly 20 years and we forecast
problems ahead that we hope to help our customers solve.
How do you maintain balance
between personal and professional life?
Personal / professional? When we
humans walk, we tend to move from one imbalanced leg to another imbalance on
the other. There is no balance! The game isn’t about balance but dancing! and
forward movement!
How does the future of
Botanic Technologies look like, globally? Tell us how do you plan to widespread
the company services?
We have just recently begun an
Asia Pacific initiative, based in Singapore, and have plans in the coming year
or two to open an office in London. Knowing that, after almost a decade, our
platform is polished and secure, we intend to continue to design & deploy
for customers across the board, with special emphasis on the education,
healthcare and IoT sectors which we foresee as industries going through a
tectonic shift currently. We offer our customers tools that they can use to
maintain work we have started — and in the last two years, have implemented new
tools to compensate authors of the same system (paying authors for a
wikipedia-style knowledgebase) via Blockchain. We have deployed ways to pay
knowledge workers – like professors or doctors – and we are able to do that via
the platform we have today.
After all, the computer and the
calculator were once people. Today we need to prepare knowledge workers for
even bigger changes up ahead.