Goran Beijer: Improving people’s health and Lives
The 10 Most Influential Leaders in Pharmaceutical, 2021
For some, it is just to live selfishly, whereas some aim to make
life for others better. Goran Beijer is leading a Swedish pharmaceutical
company towards creating the next generation potent drugs, to help people
suffering from erectile dysfunction and premature ejaculation.
The company is developing a drug candidate named LIB-01 that
is going to help men with these conditions in a new and improved way. He
started working for pharma companies in the eighties and wanted from the start
to contribute to improving people´s health and lives.
He finds that the industry is full of talented and exciting
people where innovation is the key to achieve new heights in the business.
The long journey to become CEO at Dicot
Goran Beijer feels that erectile dysfunction and premature
ejaculation takes a toll on the mental health of men. The victims of both
problems go through depression and anxiety which further fuels the issues making
it hard to live a fulfilled, happy life.
In 1973, he completed his Natural Science program and went
on to study Industrial Engineering and Management at the University of
Linköping.
After that, he started his corporate career as a product engineer
at Electrolux and went on to different roles in different pharmaceutical
companies. During his long journey from 1979 to 2017, he gained a lot of
experience as he adds,” The process from ear to loaf is complex and time-consuming.
Over the years, I have been in c-level roles in many different companies in the
pharma industry and brought many products to the market.”
Finally, in 2018 he grabbed the title of CEO at Dicot to
fulfill his dream of helping others and giving his contribution to the prime
vision of the company.
Leading Dicot with Innovative Ideas
He strongly believes that creativity and innovation are the
two sharpest arrows in the quiver to achieve new heights in any business. He states,” Curiosity and innovation made the
founder and inventor of the company discover a folk medicine used at Madagascar
and through a lot of research work made it possible to identify active
components leading up to Dicot´s drug candidate.”
However, the road to developing this drug candidate has had
its speed bumps. For Dicot, it took a lot of research to finally isolate and
identify the active molecules from the roots of an African tree at Madagascar.
After this, they realized that they could not get sufficient
amounts of material from extracting roots. So, they had to search for an
alternative raw material source and found it in seeds from another tree in another
part of Africa. It added years to the early time plan.
He states that the whole team at the company learned a
crucial lesson that if they believe in something, then they should never give
up without achieving it.
Visualizing his dream with the vision of Dicot
From the start of his career, Goran Beijer was stimulated by
the idea to help others. When he joined forces with Dicot, he was able to
visualize his long-time dream being filled with true colors.
He believes that nature is very talented in creating
sophisticated molecules with a pharmacological effect. And in fact, there is a
renaissance of the pharmaceutical industry right now, looking into nature to
search for useful molecules.
Dicot´s drug candidate, LIB-01, for treating erectile
dysfunction and premature ejaculation is expected to have a much longer effect
and is believed to result in milder side effects compared to products on the
market today.
They aim towards running the development up until clinical
phase 2 and after that seek strategic alliances with well-established
pharmaceutical companies to finalize the clinical development phase and
introduce LIB-01 to the global market.
He further adds,” Our vision is that LIB-01 will be the
first choice for the more than 500 million men suffering from sexual disorders.”
Göran continues,” To reach out on the market, however, we
will need the help of established pharmaceutical companies who have the marketing
and distribution channels already set up.”
Leading the Dicot team
For Goran Beijer, the primary role as the CEO of the company
is to fulfill the needs of stock owners and the financial market in general. And
naturally make sure that operations run smoothly, and the team stays happy.
Dicot has a team of competent and engaged people. People
working here can spend time on what they really love. They can express their
interests and innovate new things.
Being an experienced leader, he states,” Many larger companies
are suffering from heavy administration, internal political quarrel, and too
wide gaps between the people on the floor and the highest management. These
things affect innovation negatively.”
Dicot on the other hand has a small, dedicated team working
closely together. They all collaborate with expert companies regarding
preclinical studies, raw material supply, manufacturing, and intellectual
properties. They search for the best expertise when we need it and spend a
minimum on heavy administration. The decision paths are short, so they can act
quickly without bureaucracy. This way of working also makes it easy to attract
people who really want to make a change!
He strongly believes in a team effort and states,” As a
leader, surround yourself with talented people that are willing to go the extra
mile and have a proven track record in reaching the goals set before them.”
He loves to work with people who have the nerve to disagree
with him. He believes that they are the most vital asset for their company as
they bring new ideas with a fresh new approach.
The next big thing in the pharmaceutical industry
In the next five years, Göran Beijer aims at making a strong
partnership with a large, influential pharmaceutical company. And then: the
launch of LIB-01 on the world market, making its way to becoming the first
choice for men who suffer from sexual disorders.